INTERACTIVE QUIZZES
Quizzes created in Ceros | Embedded on the TUI website
SplashWorld Slide Seeker
Project: The brief for this project was open-ended, starting with just a list of SplashWorld hotels and their features. After discussions with the product team, it was decided that it would take shape as an interactive quiz to help filter through the different features.
Designed with families in mind, the quiz helps customers quickly find a hotel suggestion that best suits their needs by deciding if a must-have waterslide, a great kids’ club, or a short flight time is a dealbreaker.
It’s also a fun activity to do with children while planning the holiday, making the experience more engaging from the start.
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Process: The project began with a hand-drawn scamps to explore the quiz flow and layout. This evolved into a detailed flowchart in Figma, along with prototype mockups to test functionality. Given the number of filters and possible outcomes, it was one of the more complex builds.
The project involved close collaboration with the product team and content strategy, followed by input from editorial and photography to ensure the final experience was both informative and visually engaging. ​​
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​Touchpoints: At the moment this is just embedded on the SplashWorld product landing page.
Stats: The quiz is in early stages but so far averages around 40 users per day.
Marella Cruises Quiz
A quiz embedded on the Marella Cruises information page, designed to support first-time cruisers who may be unsure if cruising is the right holiday for them. Using a “most common answer” logic, the quiz highlights itinerary types, facilities, and shore excursions. Every outcome is positive, reassuring customers that there’s something for everyone.
